Youtube Analysis

Within the Dove commercial, I noticed the model sitting in the chair physically transitioning. As she sits in the chair, the lighting changes in the setting, they apply tons of make up on her and her face gets digitally altered.

The beginning of the commercial starts off in a room setting with lighting, backdrop and a model in a chair. By the end of the commercial, the setting is a billboard outside.

The model's facial expression changed throughout the commercial. In the beginning she looks very down and not enthused at all. By the end of the commercial her facial expression looks fierce and full of confidence and attitude.

In my opinion I believe that the message is coming from the models who feel as if their beauty is portrayed incorrectly. Their beauty is enhanced to a point where they can't even recognize themselves.